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Ocean Essentials

Growth diagnosis and commerce builds

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  3. Analytics and marketing integrations

Analytics and marketing integrations

GA4 and Klaviyo data you can trust, so decisions stop resting on guesses. Every event is checked against the store's own orders.

Contact us→See our work
01 — Who it is for

When you call us

  1. 01

    Three tools, three revenues

    GA4, Shopify and Klaviyo report different numbers for the same day.

  2. 02

    Tracking breaks quietly

    Theme changes and new apps stop events without anyone noticing.

  3. 03

    Emails run on guesses

    Segments and flows use incomplete customer data.

02 — The problem

When the numbers do not agree

  1. 01

    Three tools, three revenues

    GA4, Shopify and Klaviyo report different numbers for the same day.

  2. 02

    Tracking breaks quietly

    Theme changes and new apps stop events without anyone noticing.

  3. 03

    Emails run on guesses

    Segments and flows use incomplete customer data.

03 — Method

How we connect

A tracking plan first, then the build.

  1. Step 1

    Diagnose

    We audit GA4, GTM, Klaviyo and the store's events, then name the gaps that cost the most.

    Initial audit
    From USD 7,999
  2. Step 2

    Plan

    One tracking plan: every event, its name and where it fires.

  3. Step 3

    Build

    GA4, GTM and Klaviyo set up to the plan and tested on the live store.

  4. Step 4

    Check

    Numbers reconciled with Shopify orders, then reports your team can read.

04 — Deliverables

What you get

Diagnosis
The problem, what it costs and the plan, in writing.
Tracking plan
Every event named, defined and mapped to the store.
Setup
GA4, GTM and Klaviyo configured and tested.
Reconciliation
Reported revenue checked against Shopify orders.
Reports
Dashboards your team reads without us.
Owner
The founder signs the plan and answers for the result.
OE · Analytics and marketing integrations
05 — When not to hire us

When not
to hire us

  • You want dashboards before a tracking plan

    The tracking plan comes first, then the build.

06 — Related

Often paired with

  • →UX/CROUX audits · A/B testing
  • →SEO/SEAOrganic search · Paid search
  • →eCommerce ConsultancyRoadmapping · Tech stack audit
07 — Contact

Tell us what holds growth back.

One conversation is enough to know whether we can help. If we can, we start with an initial audit, from USD 7,999.

Contact us→hello@ocean-essentials.com